Telling a Great Story: The Key to Building an Online Community

Storytelling is the like the old wrench that you find in your Dad’s toolbox. It is literally the oldest, most natural tool that we have access to as people to create connections, build trust, unlock passion, and impact each other’s lives.   But having the tool...

How To Use Social Media to Tell Your Brand Story

It’s new, it’s cool, and trendy. Woohoo #socialmedia , let’s just blast our followers with link like crazy and watch the clients and money roll in… or maybe not… Social media can’t be used as purely a distribution channel. It’s a an...

How to Use Design to Tell Your Story

“By understanding the story that we want to tell visually, we can use that to guide design choices of color, whitespace, typography, texture, proportion and hierarchy to powerfully communicate part of story without words.” – Webstandardsherpa.com...

Why Your Story Should Dare to be Boring

Please tell me a “boring” story! In the midst of the online powerhouse solopreneurs with inspiring stories of failure and how they overcame their obstacles, how do you tell your story if it doesn’t seem so grand, intense, or full of hardships? What if your story just...

3 Tips to Make Your Footage Look Better

Today, I’m going to share 3 things you can do today to make your footage look better.   In the film industry there is this running joke where everyone who isn’t an editor will say “Don’t worry we’ll fix it in post” meaning don’t worry the editors will...

Why Your Videos Aren’t Uploading

Today, I am going to share with you why your videos aren’t uploading. We are going to get technical here because it is a technical answer, but hopefully it’ll give you some insight into why and how you can fix the problem.   When you send your edited video out of...

Why You Shouldn’t be Using Video Marketing

Today, we are going to talk about how video marketing is not the way to reach your community. Now when I say that video marketing is not the way to go, what I’m talking about is the mindset that comes with video marketing. When you think video marketing you think...

Why You Should Write Your Scripts and Then Throw Them Away

Today, I am going to reveal to you why you should write your scripts and then get them out of your way.   Since I started creating my own video blogs I started thinking about how long I was taking to write my scripts and then read them word for word to the camera. I...

YouTube Annotations vs. Cards

Today, we are going to be talking about the YouTube cards and annotations. I’m sure you’ve heard about the new card feature that Youtube just released that will eventually replace annotations. They both allow you to link directly on your videos to your call to action...

How to Reuse Your Footage

Today, we are going to be talking about how you can and should be reusing your video footage. Yes, creating videos takes a lot of time and effort and sometimes even money, so you need to be thinking of ways that you can use what you already have. I keep a harddrive...